It earns its place on the table.
Matte-black aluminium, blackletter mark, one drip of blood. People ask what it is before they ask for a sip. That's the point.
BATCH 001 · FIRST PRESSING
DRINKLIKE YOUMEAN IT.
Himalayan still water. Matte-black can. 500ml of cold, licensed menace.
FROM ₹1,200 · 6 CANSDOWN TO ₹167/CAN BY THE CRATE
TODAY'S DISPATCH
FSSAI LICENSEDRAZORPAY SECUREFREE SHIPPING · INDIADISPATCH 24–84H
STILL WATERMATTE BLACK CAN0 SUGAR0 CAFFEINEpH 7.18500 MLSTAY UNHOLY
THE OBJECT
Looks like trouble. Behaves like water.
← SWIPE →
7.18pH — COLD CLARITY
500ML — SERVES ONE
0SUGAR · CAFFEINE · APOLOGIES
PICK YOUR POISON
It's water. You'll still want all of it.
TODAY'S DISPATCHAll taxes in. Shipping free. No games.
Razorpay secure · UPI · GPay · Cards · Netbanking
At checkout: add a handwritten Cursed Note (+₹99). We write it. They never recover.
- Packed from warehouse stock — courier handoff usually inside 24–48h (up to 84h if ops misbehave).
- Tracking hits your inbox. Delivery 3–7 business days, India-wide, weather permitting.
- Arrives dented or leaking? Photos within 48 hours — replaced or refunded.
WHY ₹200 A CAN
Genuinely, annoyingly good water.
Himalayan natural mineral water. pH 7.18, TDS 256.87 mg/L, FSSAI-licensed. The name is the costume — the liquid is the real thing.
It isn't a plastic bottle.
Chills quickly, and it is not a plastic bottle shedding bottle fragments into your water. When collected and processed, can-to-can recycling can happen in around 60 days; the comparison is cited below.
STILL WATERMATTE BLACK CAN0 SUGAR0 CAFFEINEpH 7.18500 MLSTAY UNHOLY
CLASSIFIED
There's a shelf we don't advertise.
CAN VS BOTTLE
BLOODTHIRSTPLASTIC BOTTLE
VESSEL
Matte-black aluminium can body. Use a can-recycling stream.
A single-use plastic bottle.
COLD
Chills in minutes. Stays cold.
Lukewarm is its natural state.
MICROPLASTICS
Not a plastic bottle shedding into your water.
~240,000 fragments per litre*
ON YOUR DESK
A statement.
Clutter.
AFTERLIFE
Can-to-can recycling can happen in ~60 days.†
Often downcycled or discarded.
*Nanoplastics in bottled water — PNAS, 2024. †Beverage can recycled to new can in under 60 days — The Aluminum Association & Can Manufacturers Institute. We read them so you don't have to.
ASK. WE DARE YOU.
STILL OR SPARKLING?
Still. Flat. Calm. The only thing sparkling here is the attitude.
IS THE WATER ACTUALLY GOOD?
pH 7.18, TDS 256.87 mg/L, calcium 28.05 mg/L. FSSAI licence 12725999000701. The name is theatre — the water is clean and real.
WHEN DOES IT SHIP?
Courier handoff usually within 24–48 hours of payment; allow up to 84 hours if operations or tech misbehave. Delivery in 3–7 business days anywhere in India — logistics and weather permitting. Tracking goes straight to your inbox.
WHAT IF IT ARRIVES DAMAGED?
Send photos within 48 hours of delivery — replacement or refund. Cans are tougher than bottles, but couriers are couriers.
WHY TRUST A BRAND CALLED UNHOLY?
FSSAI-licensed, Razorpay-secured, GST-invoiced. We're registered with every authority we plan to disappoint.
THE FORBIDDEN SHELF
Two things we probably shouldn't sell. Screenshot them. Tell no one.
DROP X01INVITATION ONLY
THE BLACK GLOVE
Hand-delivered by the founder, in a black glove, because normal shipping lacks emotional damage. You don't apply. You get chosen.
CONCIERGE TIER · ₹1,00,000
DROP X02FORBIDDEN
DO NOT BUY
666 cans and a signed crate. The one drop we're openly begging you to leave alone. You won't.
IF YOU'RE UNWELL ENOUGH · ₹66,666
Ready to make it official? Choose your pack
LAST CALL
THE FEED REFILLS. BATCH 001 DOESN'T.
TODAY'S DISPATCH
OR AT LEAST
JOIN THE CULT
Drops, batches and bad decisions — straight to your inbox. No spam. We're unholy, not annoying.